5 Ratings Tools for Buying Art

Rich Collins Photography Ratings Tools for Buying Art

Storm Lifting by Rich Collins
Storm Lifting by Rich Collins



When you look at art which you are evaluating for your home or office, what criteria do you use before you purchase? For those of you who take a subjective approach, that is you simply are overwhelmed by it's effect on you, this tool may not be as helpful, yet it won't hurt to look it over. And by the way I do believe that most art is purchased under the auspices of beauty, or a sense of connection, or its profound statement on us as individuals.

And of course I am not speaking to auction houses such as Christies or Sotheby's, as this art is rarely bought for anything other than the value a collector sees as a future sale, though clearly there are some collectors who enjoy their art, the majority is beyond the scope of this tool.

So let's say you have been "In the Market", if you will, for a few pieces for any number of reasons. Maybe you have just moved into a new home or opened a new office, or you are redecorating. It could be you are seeking a gift for Mother's Day, Father's Day a birthday or a dozen other holidays. Or you feel your clients or patients will feel more at ease, or will heal better by adding certain art pieces. Take a look at the following tools for the how and why of buying art.

The criteria which always seems to come first is FIT and one of the three which we use in an objective way.
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1. FIT is the element of how the art will look in our selected rooms. Are we seeking art to fit into a scheme of colors which already exist? Or can we paint a broad enough brush when selecting our art that we might consider painting our rooms so decor compliments the art, as opposed to the art complimenting the room? Either way this consideration is primary.

Iron Creek below Iron Creek Falls by Rich Collins
Iron Creek below Iron Creek Falls by Rich Collins


2. SIZE takes on a powerful part of our decision if considering its statement as either a part of a montage on a wall, or as a single sensory large piece for its impact beyond the photo itself. We know what impact this has when we recall large prints in a fine home or business office. There is nothing so profound as a photo print we like immensely but are further impressed because of the sheer size. The next time you are in a room with art that really grabs you take a mental note of how much of the wall space it takes up. If you are good at estimating frames or canvas prints sizes, do the same with the wall and you'll have a great way of sizing up your room for art.

Tabernacle by Rich Collins
Tabernacle by Rich Collins


3. PRICE is also a very important factor in considering any piece of art. First it has to fit your budget, meaning you won't likely buy a photographic print which empties your checking account or stretches your card limit beyond the norm, unless of course you have been searching for a time and finally found what you like. Normally though I think most of us find it best to purchase what is within our financial range.

Salmon Creek 1 by Rich Collins
Salmon Creek 1 by Rich Collins


The next two follow because of our taste and feelings in the work we will eventually purchase.

4. MOOD is where we begin to move into the realm of subjectivity. After using the above criteria to evaluate from an objective stance, we need to now allow ourselves room for feelings and senses to help with our decision. What strikes you as warm or endearing, dramatic or powerful or memorable, are all elements which we recognize by merely experiencing what the piece causes us to feel. This is an important part for me whenever I create a photograph as it is the emotional effort I put into such a piece, that often more than anything else, places one of my works in someones possession.

latourell Falls 3424 by Rich Collins
latourell Falls 3424 by Rich Collins


5. SEASON is without a doubt one of the most common motivators in purchasing a print. It is the sense we get when we begin to enjoy Springs first blooms, or Winter's first chill, Fall's first color and so on. At these times we want to enjoy this indoors as much as we do outdoors. And so we long for images to surround us as the seasons approach.

Daisies & Lavender by Rich Collins
Daisies & Lavender by Rich Collins

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I believe that most art is purchased from the heart, rather than the head. Which is why I hope these tools for evaluating your next art purchase can be helpful. Certainly when we fall in love with a piece we don't want to impede that decision to add it to your collection, but at the same time we also want to feel good in a sensible way after such a purchase. By using these tools now, ahead of your next purchase, I hope you find that it has given you an added advantage.

Feel free to copy & paste and print out or link to my photography and use them as a starting point.

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